For the first time in the history of MEDICA, the world-leading medical trade fair, and the industry’s number one platform for the suppliers of the medical technology industry, COMPAMED, held from 16 to 19 November 2020, took place entirely online due to the pandemic as virtual.MEDICA and virtual.COMPAMED. Total of over 1,500 exhibitors took part, hailing from 63 nations. A huge variety of innovative products displayed, amounting to over 18,300 items, in online showrooms, and presented live programmes for the healthcare community in over 100 web sessions, which hosted 300 participants at their peak. Over 45,000 professional visitors (unique users) from 169 nations used the virtual offers and generated 405,000 page impressions. International online visitors to the event made up 78% of the attendees. A&G was participating also as a co-exhibitor of Enterprise Estonia (EAS), together with eight other estonian companies.